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The Nike Air Max 90 Turns 30

Ticara Davis December 19, 2019

Designed by Tinker Hatfield the Air Max 90 originally called the Air Max III made its debut in 1990 and gave us the largest Air unit compared to its predecessors at the time. This new design featured textured panels that allowed for new color stories to be displayed on the sneaker, I guess you can say the rest is history.

The Air Max 90 was a staple back to school shoe for me right along with the Nike Air Force 1 low. I remember vividly getting a triple white pair every year at the start of the year. The sneaker went with evetything and was in heavy rotation until it was time to switch them out for a fresh pair.

As the Air Max 90 reachs 30, it’s importance to the Air Max lineup is solidified.

In celebration of it's 30th anniversary, the Air Max 90 is seeing an update on both the inside and out. The updates to the silhouette include the panel scale, toe box height and heel panel. We'll also this classic release in multiple colorways inspired by the shoe’s original color blockings. Not only do we see some redesign on the outside but the inner workings of the shoe such as the new ultra-plush linings and constructions, with the sockliner featuring a hidden "Easter egg" — an Air Max 1 outsole on the bottom. Nike is also bringing back the original skinny box design.

The anniversary shoe, the Air Max 90 CS will arrive in the sail colorway that will highlight the changes to the sneaker. The sneaker will also come in unisex sizing as well. The Air Max 90 CS will release on December 21st at select retailers and the SNKRS and SNEAKRS apps.

In blog Tags Nike, Nike Air Max 90, Air Max 90
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