Images: Nike
Nike has partnered with four international icons of style to create new expressions of sport in time for the world’s biggest sporting event this summer in Japan.
Sport-inspired collections from Yoon Ahn of AMBUSH, Jun Takahashi of UNDERCOVER, Chitose Abe of sacai and Virgil Abloh’s Off-White each celebrate the unique ways sport manifests. The designers equally express the inherent style of athletes and athletic apparel, and individually, each approaches the theme from different points on the sporting spectrum.
Collectively, the initiative signifies the unifying value of sport as spark of imagination, possibility and vibrancy. Whether touching on the edges of sport culture, the rebellious spirit of barrier-breaking, the formation of new archetypes, or the exuberance of fandom, all lanes combine in honor of intentional movement.
COLLABORATION RELEASE DATES
Off-White July 23
UNDERCOVER July 28
AMBUSH July 30
sacai August 4